• Contact Information: Name, email address, phone number, mailing address
• Demographic Information: Age, date of birth, gender, income level, employment status
• Financial Information: Credit score range, debt information, homeownership status
• Interest Information: Product interests, service needs, preferences
• Device Information: IP address, browser type, operating system, device identifiers
• Usage Information: Pages visited, time spent, referring URLs, clickstream data
• Location Information: General geographic location based on IP address
• Lead Generation and Sales: To create, verify, enhance, and sell or transfer leads to third-party businesses
• Marketing Communications: To send you marketing materials about products and services, subject to your consent and applicable law
• Website Operations: To operate, maintain, and improve our website and services
• Analytics: To analyze trends, user behavior, and effectiveness of our services
• Legal Compliance: To comply with legal obligations and respond to legal requests
• Fraud Prevention: To detect, prevent, and investigate fraudulent or unauthorized activities
• Products and services that match your expressed interests
• Marketing offers and promotional materials
• Follow-up communications from third-party partners to whom your information is provided
• Replying STOP to any text message
• Clicking the unsubscribe link in any email
• Contacting us using the information in Section 12
• Informing the caller during any telephone communication that you wish to opt out
• Lead Purchasers: Companies who purchase leads in various industries including financial services, insurance, home improvement, education, healthcare, automotive, and other sectors
• Marketing Partners: Third-party marketing companies and networks
• Service Providers: Companies that help us operate our business, such as data processors, analytics providers, and technology services
• Business Affiliates: Our parent company, subsidiaries, and affiliated entities
• Legal and Regulatory Authorities: When required by law, regulation, legal process, or governmental request
• Consent: You have given explicit consent for us to process your personal data and share it with third parties for marketing purposes
• Legitimate Interests: Processing is necessary for our legitimate business interests in providing lead generation services, provided such interests are not overridden by your rights
• Right of Access: You may request confirmation of whether we process your personal data and access to that data
• Right to Rectification: You may request correction of inaccurate personal data
• Right to Erasure: You may request deletion of your personal data under certain circumstances
• Right to Restriction: You may request restriction of processing under certain circumstances
• Right to Data Portability: You may request your data in a structured, commonly used format
• Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes
• Right to Withdraw Consent: You may withdraw consent at any time where processing is based on consent
• Identifiers: Name, email address, phone number, IP address, device identifiers
• Commercial Information: Product interests, purchasing tendencies
• Internet Activity: Browsing history, search history, website interaction
• Right to Know: Request information about personal information we collected, used, disclosed, sold, or shared
• Right to Delete: Request deletion of personal information we collected
• Right to Correct: Request correction of inaccurate personal information
• Right to Opt-Out of Sale/Sharing: Opt out of the sale or sharing of personal information
• Right to Limit Sensitive Personal Information: Limit use and disclosure of sensitive personal information (if applicable)
To exercise your California privacy rights:
• Operate and improve our website
• Remember your preferences
• Analyze website traffic and user behavior
• Deliver targeted advertising
• Track conversions and campaign effectiveness
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